
How can we help a hotel rebrand by updating their signage system?


To update the look of the Sheraton Gateway Hotel at Los Angeles International Airport, my team developed a modern visual story that incorporated the graceful curves of the Sheraton “S†logo as well as a bold new color scheme.
The process included creation of a message schedule, construction plan, demolition plan; original artwork for restaurant areas, directory signs, evacuation maps, and CPR instructions; as well the preparation of all bid packages and construction documents.